The Novi Sad Film Festival is an international competitive festival of feature films held in Novi Sad. The five-day festival takes place at locations in the heart of the city and brings the audience current film achievements of directors, four competition and six revue film selections, panel discussions about the future of the seventh art and new technologies, an industry program aimed at creating significant space for future production and co-production development, along with accompanying music program and visits by some of the iconic names from the world of film industry. With the aim of positioning itself as a new symbol of Novi Sad, the festival is focused on national and international cinema. Thus, Novi Sad's audience and film creators are provided with insights into global productions, while simultaneously creating an atmosphere for presenting Novi Sad and national cinema to the world. This fosters awareness among future professionals of Novi Sad and domestic cinematographers, as well as the broader public about film culture.